PGA Tour Championship events in Atlanta, Georgia, are well underway. While fans of the sport are eager to set their eyes on the pro golfers, others are itching to hit the greens. If you are the latter, ATL representor Jeezy is ready to style their next 18-hole session.
Yesterday (August 18), during a panel discussion hosted by Southern Company, the “I Luv It” rapper announced his latest fashion venture.
In partnership with Eastside Golf, Jeezy is ready to launch a limited-edition lifestyle golf apparel line. Blending together Jeezy’s signature graphic tee print, his iconic logo, and lifestyle looks, the collaboration will feature six pieces: a performance collared shirt, golf gloves, custom golf balls, a luxury towel, a streetwear-inspired sweatshirt, and a classic crewneck t-shirt.
Jeezy and Eastside Golf’s collaboration wasn’t only born out of his personal love of the game. The partnership ties back to Jeezy’s illustrious music career. Jeezy x Eastside Golf was shared as part of a capsule collection that celebrates his cultural classic Let’s Get It: Thug Motivation 101’s 20th anniversary. This is reflected in Jeezy’s iconic Snowman logo being featured on several pieces in the collection.
The line is not yet available to the public, but a few pieces were previewed following the panel, including the long-sleeved crew neck.
In a statement provided to ENVERT, Jeezy raved about the partnership.
“Golf has always been about precision, strategy, and mental toughness—the same qualities that built my career,” he said. “Partnering with Eastside Golf allows us to show young people that this game belongs to everyone, not just country clubs. We’re bringing that same energy I put into my music straight to the course.”
Eastside Golf’s co-founder, Olajuwon Ajanaku, echoed Jeezy’s excitement.
“Collaborating with an artist like Jeezy is what Eastside Golf represents— authenticity, breaking barriers, and inspiring change,” said Ajanaku. “His influence in music and culture, combined with our mission to diversify golf, creates something powerful. This isn’t just apparel; it’s a movement.”
Click here to learn more about Eastside Golf.